《网络销售策划方案》是一篇好的范文,觉得有用就收藏了,重新整理了一下发到这里[http://]。 稿子汇 www.gaozihui.com
篇一:网络营销例文 稿子汇,范文学习文库
某金银公司网络营销
公文汇,办公文档之家
(仅供学习者做思路参考) 公文汇 www.gongwenhui.com
策划人: 公文汇 www.gongwenhui.com
年月 日
目录
一、前言 ·····································································································································2
(一)本案策划目的 ··········································································································2
(二)整体计划概念 ··········································································································2
二、范文TOP100网络营销环境分析··············································································································2
(一)市场环境分析 ··········································································································2
(二)企业形象分析 ··········································································································2
(三)产品分析 ··················································································································3
(四)竞争分析 ··················································································································3
(五)消费者分析 ··············································································································4
三、SWOT 分析 ···························································································································4
四、范文写作网络营销 ·····················································································································5
(一)营销目标和战略重点 ·······························································································5
(二)产品和价格策略 ······································································································5
(三)渠道和促销策略 ······································································································5
1、门户网站的建立 ····································································································5
2、网站推广 ········································································································7
(四)客户关系管理策略 ································································································ 10
五、思想汇报专题实施计划 ··························································································································· 10
六、费用预算 ··························································································································· 10
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